I have a small store, and I am wondering - is it worth investing in an accessible entrance and service area? Will this affect the number of customers at all? Are there any real examples where improved accessibility has led to an increase in revenue? I want to understand that this is not just "according to the law", but really profitable.
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Accessible design expands the target audience and increases customer loyalty. It demonstrates the social responsibility of the company and helps improve the image. In addition, objects with thoughtful accessibility are easier to adapt to future requirements and standards, ensuring long-term sustainability of the business.
I hadn’t paid attention to accessibility for a long time until a customer in a wheelchair turned around at the entrance to my store — he simply couldn’t get in. It was a wake-up call. I contacted https://code-point.com.au/ to see how I could improve the situation. They conducted an audit and suggested simple changes — a ramp, an automatic door, moving the racks. A month later, the number of visitors increased. Convenience for everyone is not only about ethics, but also about business. Accessibility is a competitive advantage.